We partnered with Yoga Select to create a vibrant promotional campaign that captures the studio’s energetic and inviting atmosphere. The project included a DL tri-fold brochure, a poster, and social media graphics, all designed with a clean, modern, and playful aesthetic. The imagery and typography were crafted to resonate with Yoga Select’s youthful audience, primarily young females, and to convey a sense of movement and flexibility, inviting them into a fresh, engaging yoga experience.
Tools
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Deliverables
DL tri-fold brochure
Poster
Social Media Graphics
Social Media Graphics
The social media graphics for Yoga Select showcase a bright and energetic style, using soft pastel hues to convey a sense of calm and positivity. Fluid typography is paired with dynamic yoga poses, creating a visual language that feels both playful and inviting. This design approach highlights the studio’s modern, youthful vibe, appealing to its target audience of young women. Playful accents, like sparkles and organic shapes, enhance the sense of movement, making the graphics engaging and visually cohesive across platforms.
Print Material
For Yoga Select’s campaign, we developed print materials to effectively promote their diverse yoga classes. This included a captivating poster that highlights the range of classes the studio offers, and a tri-fold DL brochure providing detailed class descriptions and pricing information. All print materials were designed to align with the studio’s brand identity, ensuring a cohesive aesthetic that matches the style of the social media graphics. This approach guarantees consistency across all brand touchpoints, creating a unified and engaging experience for their audience.